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How We Decide | Notes

Predictions of dopamine – Consciousness May be an important part but it’s a slave to everything that lives beneath it. – Expectation is the result of dopamine neurons and their predictions based on past experiences. When we aren’t correct (or our...
Facebook Marketing Basics

Facebook Marketing Basics

To start any digital marketing campaign, you need a few things but the first I want to talk about is traffic sources. For those of you who don’t understand what I mean by traffic, I mean people that are on the internet usually locally or nationally that visit...
What is SEO? Why is it important?

What is SEO? Why is it important?

So, what’s this so called “SEO”? Search Engine Optimization, known better as “SEO” is the organic / unpaid side of increasing the amount of key words and phrases that are related to your products/services that your website shows up for...
The Online Customer Journey 2021

The Online Customer Journey 2021

Turning Online Prospects into High Value Clients As technology progresses, our ability to track, measure and optimize increases One of the most important things to always be doing as a business in my opinion is digging deeper into patterns in your data if you havent...
What is Digital Marketing?

What is Digital Marketing?

Digital marketing is the act of marketing online or through a digital device most often times using the internet to connect with users on their personal devices. There are plenty of ways to break down digital marketing but I’m going to try my best to keep it as...