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How We Decide | Notes

How We Decide | Notes

Predictions of dopamine - Consciousness May be an important part but it’s a slave to everything that lives beneath it. - Expectation is the result of dopamine neurons and their predictions based on past experiences. When we aren’t correct (or our experiences and...

Digital Marketing & Machine Learning Pair Up

Digital Marketing & Machine Learning Pair Up

Combining Digital Marketing, Machine Learning and Psychometrics To Positively Impact The World We recently finished a project with Mental Gurus to see what kind of data they could collect and use to help improve their pattern recognition and other processes that help...

SEO | What is SEO? Why is it important? How Will it Help?

SEO | What is SEO? Why is it important? How Will it Help?

So, what's this so called "SEO"? Search Engine Optimization, known better as "SEO" is the organic / unpaid side of increasing the amount of key words and phrases that are related to your products/services that your website shows up for when searched by people online....

The Online Customer Journey 2021

The Online Customer Journey 2021

Turning Online Prospects into High Value Clients Online in 2021 As technology progresses, our ability to track, measure and optimize increases. One of the most important things to always be doing as a business in my opinion is digging deeper into patterns in your data...

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